Summary
Strengthening the digital presence of a global football agency through consistent, creative, and strategic social media content.
Challenge
Midas Sports Management wanted to elevate its online presence and attract new clients. With over 3,000 player transactions worldwide, the agency needed a clearer posting strategy that showcased its players, reflected its reputation, and engaged both athletes and fans across multiple platforms.
What we did
We created a collaborative and consistent social strategy that aligned with the Midas brand and visual identity. Working closely with Agent Stephen Wood, we developed a content plan built around strong storytelling and engaging formats.
Our focus included:
- Encouraging content collaborations with Midas players and partners
- Producing dynamic visuals and short-form video
- Building a regular posting schedule with a mix of reels, updates, graphics, and spotlight content
- Tailoring content for Instagram, X, and TikTok to maximise reach and engagement